As Lead Marketing Designer for LATAM at Dun & Bradstreet, I tackled vital challenges in defining and maintaining the brand’s visual identity. Collaborating with the marketing team, we revamped the brand’s look and feel, addressing outdated materials across multiple channels. My role involved redesigning a variety of assets, from collaterals and emails to manuals and motion graphics. As the company thrived, I form a talented design team to handle projects like social media, digital campaigns, videos, and motion graphics. Navigating challenges such as remote leadership and collaboration with global teams, we successfully elevated CIAL’s visual presence.